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Search Engine Optimization & Search Engine Submission - News and Articles
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- The Importance of good Website Content for Search Engine Ranking P1
P2
Do you really know good content when you see it? The internet is
a huge playground with an endless number of websites and pages.
I would really love to say, that most of these sites and
webpages do provide useful content. But as a matter of fact the
vast majority of websites in the internet contains what I would
call useless content. But how can we really distinguish useful
content from rubbish? How can we make sure, as a webmaster or
site owner, that our website and every single webpage within it
really contains the most useful content possible. Content that
search engine spiders as well as the human visitors to our
website will love to use and read? What makes the difference?
- The
Good and the Bad of SEO - A Google Interview
Recently I had the chance to ask questions
directly to some guys from the Google staff via a conference call.
Within this article I will give you some of the most important points of
information gathered from the Google officials during the conversation.
Some of the questions discussed: Is Pagerank
Still Important? - Can Dynamic URLs hurt you? - Is URL Rewriting
(e.g. MOD Rewrite) OK in Google´s view? - Is there a Need to
use the Google Sitemap Tool? - How many Links are recommended on
your Sitemap? - Is Clean Page Code really that Important? Read
on ...
- Link
Exchange for Extra Traffic
Here is a piece of information about link exchanges. Create a
"Link To Us" page on your own website where other website owners
can link their site to yours. Why should you allow that? Well, it is just
simple. By giving permission to link to your site, you could also link
your site to their site. This link exchange will add to others and can be
quite effectice to provide an alternate stream of visitors to and from all
participating websites. A stream of potential customers. Customers in
addition to the visitors the search engines already send to your website...
- About Search Engine Optimization and Reindexing your Website
P1
P2
Everybody wants to have his or her website to be displayed on the top
of the search results if a user types in an appropriate search within a
search engine´s search box. Everybody wants to be on top of the URL
(Universal Resource Locator) or SERP (Search Engine Result Pages) for
the desired top keywords for his business. But how do you achieve
getting there? How can you manage your website to be chosen for top
rankings and top results within the SERPs? Well mainly this is up to the
search engine bots or robots or spiders or crawlers...
- Redefining
the Search Scenery
For those webmasters and search engine optimizers interested in
search marketing, a number of things will soon be different,
most notably, our assumptions about the state of competition in
the search sector. The three-way race between Google, Yahoo and
MSN-Search is, for all intents and purposes, over. Google seems
to be unbeatingly on top. Yahoo is meanwhile improving it´s
Yahoo Publisher Network and is almost ready to bring it out of
beta. The YPN is a live experiment in online publishing...
- Jagger
Updates and Solutions. Improving Efforts from Google.
P1 P2
Google´s Jaggar Update was the most frightening
for the SEO community of all Goolge Updates so far. It has also been the
update taking the longest time so far. The Jagger Update has been
carried out in various steps over a longer period of time. The Search
Engine algorithm update affected almost all websites, especially
websites with very competetive keywords or keyword phrases. In the following I will try to provide a list of
elements that obviously had been implemented within Google´s Jagger
Update and tips on how...
- Low
Cost, targeted Traffic is imperative! About Link-Building.
Link Building is
essential for a good search engine placement. Many website owners
are totally unaware of the importance of link building or do not
really understand how link building works. Besides good keyword
research and implementation of correct meta tags, link building
is absolutely vital for the success of any website. Linkbuilding
is a permanent process and is a little time consuming, so you
should reserve some time on a weekly schedule or hire an
experienced search...
- How
Many Links do you need for a high Pagerank? P1
P2
Link building is a basic issue of SEO (Search Engine
Optimization). The majority of websites I have been looking at
are reasonably good optimised, at least when we look at the
"on page" factors. However, many of them are
nevertheless in a terrible condition when it comes to links -
and I mean both types of links, links within the website as well
as in regards to link popularity. A question raised very often
is "how many links are required to have my site rank
better?"...
- Four
important Steps for Search Engine Optimization (SEO)
P1 P2
There had been quite some confusion about search
engine optimization. A lot webmasters and siteowners believe that SEO (abbreviation) is
just about tricking and cheating search engines to gain a higher pageranking or a top ranking in search engine result pages
(SERP or SERPS) for a
particular website to be optimized. Some webmasters or siteowners
believe that search engine optimization is so complex and packed with
unrevealed secrets, that it is very difficult to understand...
- Stinking
Linking Thinking
P1 P2
P3 P4
How often did you hear that
a link must have this or that PageRank (PR) in order to be of
value? How often did you read the advice that you should link
only to relevant sites? How many articles and posts are being
published throughout the web by SEO experts about the value of
links and reciprocal links? Being a webmaster myself I grew more
and more weary of getting told how "important" my
links are in the eyes of the search engines...
- The Seven
Secret Skills Of SEO Work
by John
Fowler
There is a lot of talk on the web
regarding Search Engine Optimization (SEO) and how, if you just do this
one thing, you will be at the top of Google. If only it were that easy!
In fact, I believe there are seven distinct skills that a search engine
optimiser needs to possess. Most people possess one or maybe two of
these skills, very rarely do people posses all seven. In truth, to get
to all seven, people who are good at two of these need to actively
develop the other skills... [read
more]
- Latest
Findings about Google´s Jagger Update
by Ken
Webster
Webmaster's,
Site Owners, Online Businesses and SEO Companies everywhere have been
desperately trying to decipher the fallout from the longest and most
grueling algorithm update in the history of the Internet. Webmaster and
SEO Forums have been busier than ever before. Relevancy and revenue
generation are the two top goals of any SE (Search Engine). As the
Internet and associated technologies mature, SE algorithms have become
much more complex. This was demonstrated in Google... [read
more]
- Using External Coding To Improve Search Engine Placement
by
George Peirson
Do you have lots of JavaScript coding in the header section of your web
pages? Do you re-list your CSS styles at the top of every page? Do you
have JavaScript coding spread throughout your web pages?
If you answered yes to
any of these questions your site may be driving away search engine
spiders and losing search engine position ranking. As
you can imagine search engine spiders have a lot of pages to get through
on the web when they... [read
more]
- SEO's Relationship With Website Architecture
by
Daria Goetsch
Search engine optimization for today's search engine robots requires
that sites be well-designed and easy-to-navigate. To a great degree,
organic search engine optimization is simply an extension of best
practices in web page design. SEO's relationship with web design is a
natural one. By making sites simple and easily accessible, you are
providing the easiest path for the search engine robots to index your
site, at the same time that you are... [read
more]
- 7 Benefits of
HTML Validation
by
Herman Drost
You may not bother with html validation or writing simple and clean code
when designing your web site. Later you may find your site is slow
loading, appears incorrectly in the main browsers and does not rank well
for the major search engines. Now there are sites that still do rank
well even though the html code has many errors. This is because most of
the current major browsers are still very forgiving of html mistakes,
however future browsers will... [read
more]
- Why Google
Indexing requires a complete Blend of Skills
by John
Fowler
If it was easy, everybody would be doing it. Getting a
company’s name and products, or services, onto the first page of a
genuine Google search isn’t a trivial piece of work. In fact, there
are four distinct skills that a search engine optimiser needs to
possess. Most people possess one or maybe
two of these skills, very rarely do people posses all four. In truth, to
get to all four, people who are good at two of these need to actively
develop the other... [read
more]
- Search Engine
Advertising Choices
by Jim
Hedger
Search advertisers are
offered two basic marketing models, paid-ads and frëe organic ads.
While there are advantages and disadvantages to both models, one clearly
stands out as a better advertising option than the other. Why is it then
that advertisers from small business to mega-corporation tend to show
higher interest in the more expensive and least effective of the two? Most
SEOs speculate that advertisers understand paid-advertising...
[read
more]
- How to get a
Top 10 Search Engine Ranking for Free!
by
Glenn Murray
If there's one thing that
Google loves, it's content. Done right, a content rich website is almost
guaranteed to rank highly. But how to get that content? You can write it
yourself, but that takes a lot of time. You can pay an SEO copywriter to
write it for you, but that takes a lot of monëy. If only there was
another option. What if you could get
your content for Free? And not just a little bit of content; a lot! What
if you could get an almost unlïmited... [read
more]
-
Using New
Content to Build Links
by Rob
Sullivan
Sometimes, link building is more
than just searching out sites to request links from. Sometimes you have to
get creative in how you build links. In this article, we look at another
way of building links that doesn't really require you to go out and search
for relevant sites to request links from. The web is growing at a
phenomenal rate. Technorati, a popular blog search and syndication site
estimates that the blogosphere alone doubles in size every 5 months. As...
[read
more]
-
Analyzing
the New Yahoo! RSS Report for Marketers
by Rok
Hrastnik
We were waiting for something like this to happen for a
long time. Yahoo!, one of the key providers of mass-market RSS
aggregators, finally took a step forward and published their RSS
whitepaper, covering their own findings with RSS, based on their usage
data. 1. Yahoo!'s Key Findings. Let's first take a look at Yahoo!'s key
findings and what they mean for marketers. Awareness of RSS is quite low
among Internet users. 12% of users are aware of RSS, and 4% have...
[read
more]
-
How
to increase your Search Engine Ranking - SEO Search Engine Optimization
Rules
by
Trent Brownrigg
When
we are talking about search engine rankings many people ask themselves
questions like; how many keywords should I put in my anchor text? What
is the keyword density that I should have on the page? Should I use
short copy or should I use long copy? Can I use flash or not? How many
keywords should I put in my "alt" text? And so on... A general
statement to answer the above questions is that "magic numbers do
not exist." The most important thing you can understand as a search...
[read
more]
-
Is
Reciprocal Linking Dead? Reciprocal Links and the Google Jagger Update
by Will
Moore
If
the current indications are correct, we may be looking at the end of
reciprocal linking as a method of building rank and link popularity, at
least as far as Google is concerned. The latest 'Google Dance',
nicknamed 'Jagger', has caused major concern by those suffering loss of
position on the top ranks of the search engine's listings. So we decided
to take a close look at what is happening and see what we could learn.
We have a few small websites that have a limited number of links. These
sites...
[read
more]
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