after choosing the right niche for your online business it now is time to get it going!
Remember what we said before: the last thing you need is another good idea and then do nothing with.
Means: a lot of supermalificous ideas in your head but you do not bring them online, will not generate a single red penny for you.
You won't go that way, do you? So let's get started...
However, A WARNING FIRST:
This edition of our newsletter may be a little long, but it is covering key essentials and you should take the time to entirely read it. We will send shorter newsletter editions later on.
Promise!
If you think however, it is not important to go through it you are either a professional internet marketer already (but even then there may be useful information in here) or you are not seriously interested.
In this last case do us and yourself a favour: scroll down to the bottom of this page and click the "unsubscribe" link, not wasting your and our time any longer...!
Still here...? O.K. let's go:
First off, here's what you should put into your toolbox right away. These are NO OPTIONS, they are absolutely essential tools. You cannot build your online business without them:
1. Your very own Internet Domain Name.
2. Reliable Web Hosting / Web Space to put your website into the internet.
3. Fast, feature rich and easy to use Website Editing / Web Design software to create, build and grow your website.
4. FTP Software to upload your website and single files onto your webspace.
5. Search Engine Submission and Search Engine Optimization (SEO) Software to let search engines and web directories such as Google or Yahoo know about your website and get it listed in their index as high as possible. Your website will be useless if you are the only visitor to it.
So these are the essential tools you need. WOW!
But where do you get them, what is the price, and which ones are the best for you and your business?
Let us give you some honest recommendations based on our own experience. You can stick with these or look for other solutions:
# 1. Domain Name and
# 2. Web Hosting
You can get both of these at one place. Our true recommendation is to host your site(s) with HostGator, USA. We do host almost all of our sites with them as well. They are reliable, powerful, most feature rich and you will get such huge webspace that it will be difficult for you to fill it up, even after years.
They also have all your future tools already included: PHP, unlimited mySQL databases, unlimited email, unlimited doma:ns and sub domains, unlimited websites, your own blog(s), your own forum(s), your own shopping software and much much more. This all costs NO extra money!
You get all this at the unbelievable low price of less than $10 a month (about 30 cents a day, and you can build a multi-million dollar business with it, if you like). It's a no-brainer.
Register your domain with them when signing up. If you have trouble pointing your domain to your webspace, just contact their support.
The HostGator support team is extremely fast and helpful and they are available to you 24/7 at NO extra cost. We do not recommend any other web hosting solution here, as HostGator really "is it". Trust us in this one!
Hint: when choosing your doma:n name, try to either chose your company name or include some of your major keywords into your doma:n. Try to go with top level domains such as .com, .net, .org, .info or your country code domain such as .us, .uk, .au, .de, .fr, .jp or other if you are offering more local services. Top level domains give you higher acceptance in search engines and better trust with your potential customers.
HostGator Unlimited Webhosting:
http://clicks.aweber.com/z/ct/?m0GwOYb7QvllD96DrWalfQ
# 3. Web Editing Software
When you chose your web editing software you need to be wise. You may want to stick with it for years, once you've started to use the software of your choice. You will have to take some money off your pockets for it, as there is no recommendable free web editing software available till date. But don't worry. It does not cost an arm and a leg and it's a one time investment.
Most people are still using the web editing software dinosaurs Frontpage or Dreamweaver. Don't get us wrong. Both are very powerful web editing solutions. Especially Dreamweaver has been very popular upon web designers for years.
We also used it until a little over a year ago. Until... until xSitePro was dropped to the market. We tested it and - wow - immediately switched over.
Both, Frontpage and Dreamweaver are far too complicated to use, require too much time (much too much time) to learn how to use them and they do NOT include some of the most important automated features you will need to build your website, especially if you want to make money with it.
Therefore we do not say it is absolutely wrong if you want to use them, but we really cannot give them our highest score of recommendation as well.
Today, there are more advanced and at the same time more powerful and more easy to use applications available. And best off: they are also less expensive - one of the rare occurrences in life where all of these benefits fit into one product, much to your advantage...
Let's take a closer look:
a) xSitePro:
This WYSIWYG (what you see is what you get) website editor is really not only a web editor. It is a complete website management and content management tool, with which you can organize, create and handle ALL your present and future websites and projects out of one single powerful application. It comes with complete user guide and is very easy to operate, even for beginners.
It has been designed "with business in mind". Means affiliate tools and quick site creation and search engine optimization tools are already included. As far as we know, there is no product available on the market that can be compared to xSitePro.
You do not need to know any HTML or other coding with xSitePro. But still, if you are a professional web designer you can still add your own code whenever you like. The system is entirely flexible to your needs.
xSitePro is highly recommended for both newbies and advanced power users as well. Take a look at the xSitePro website and watch the feature video to see only a fraction of what it can do.
b) Design Dashboard
This is a very easy to use "click 'n go" software designed by Marlon Sanders and his team. Marlon is one of the most acknowledged internet marketing software experts around.
It has a very attractive "point and click" design. It is kind of idiot-proof, if you permit us to say so. If you can use a computer mouse, you can build a website with this tool!
The software will guide you step by step while creating your website and takes care you won't forget anything important on your way.
Advanced users may not like this too much but for beginners it can be the ideal solution. Either way, it is very powerful and fast as well and we also clearly give it our recommendation.
Which web editing and web design software you will chose is up to you. Here are all of the links, so you can make your own decision:
Frontpage (Microsoft Expression Web):
http://clicks.aweber.com/z/ct/?VafaxS57kG6hurRU6Xd3Bg
Dreamweaver:
http://clicks.aweber.com/z/ct/?0cxq_NlHV9Z_b3oXkY6X9w
xSitePro:
http://clicks.aweber.com/z/ct/?udVWRsSq20l1Vr6ScJmJiQ
Design Dashboard (have fun with Mr. Stickman):
http://clicks.aweber.com/z/ct/?vTnH_zaHw66QkwzLwkCvsA
# 4. FTP Software
FTP stands for "File Transfer Protocol" and is used to upload files or entire websites onto a web server. This sounds complicated but really is as simple as 1,2,3.
Now, most advanced web editing software such as xSitePro have their own automated FTP tool already built in, so you do not need to take care.
But sometimes in your "webmaster life" you will find it useful to quickly upload itemized files or folders to your internet server directly from your hard drive. And then it is very useful to have a fast little FTP program at hand that you can just fire up to quickly upload these files.
This time, don't worry, keep your wallet closed. We recommend "Core FTP" to you which is free of charge in it's basic version,
"Core FTP Lite". And the basic version shall be all you ever need.
We successfully use it ourselves every day. Here is the download link:
Get Core FTP Lite:
http://clicks.aweber.com/z/ct/?xBvAgu.cJ1oQK4dsW14pzw
# 5. SEO Software
Your website will be totally useless if you cannot drive any visitors to it. Therefore it is absolutely essential that you not only optimize your web pages for the search engines, but also submit them to them, so that they can send their little robots to spider your pages and get them indexed.
Search engine optimization and search engine submission is a chapter on itself and we will surely cover it in more depth in future editions of our newsletter.
But today we make a long story short here!
Out of several SEO tools around there are really only two that get our total support. One is free of charge (at least in it's basic version), the other one costs something below $200...
So why the hell do we not only recommend the free one, if it still is a recommendable one?
Because of Pepsi and Coca-Cola...!
Seriously!
Our number one, SEO-Elite was the first true SEO software available, and still today, in it's latest edition, this "original"
(Coca-Cola) is the most powerful SEO tool you can ever dream of. If you can afford it, we highly recommend you make it your choice. Be aware that it is a BIG difference if you can make it to search result page number one or to any lower result page on Google.
Think about your own search behaviour. Who ever is going to click on a link on search result page No. 97 when you have all you need available right in front of your nose on search result page No. 1 right away?
Having the right tool on hand to push your website to the first page on Google or Yahoo whenever a user searches for your particular keyword(s) makes the difference in success or failure of your business. If you can afford it, you should go with SEO-Elite...! It's from the same guys that have created Keyword-Elite as well (you can get both at lower price, if you purchase them together).
The other solution is Web-CEO. You already may know it from a previous newsletter. It is NOT BAD. But it is the "Pepsi" in our little comparison. If you are on shoestring budget you should go for this one. It is not as powerful as SEO-Elite, but still more powerful than any other SEO application around.
Web-CEO is available in a paid and in a fr.ee version. The basic version is totally free of charge and has only little limits in comparison to the paid version. Unless many other freeware, there is NO time limit to use the free version, which of course is a big advantage.
Here are the links:
SEO-Elite:
http://clicks.aweber.com/z/ct/?aPXs7X7kMrRdN8HLWdJ7Mw
(remember, you can get it together with Keyword-Elite at a lower package price, there is a special offer once you enter their order page)
Web-CEO:
http://clicks.aweber.com/z/ct/?uKDqHLlpYQTHhp50NdjLig
(look for the link that says "Download the Free Edition". You can also purchase the more powerful paid edition, if you like)
O.K. That was a lot to cover today.
But now that your toolbox is fully loaded, get your engines roaring...
Remember: stay focused and motivated!
See You Here Next Time,
P.S. Ever wanted to start your own email list, newsletter service or autoresponder? Go to http://www.aweber.com/?214592